Hi, I’m Sam,
a Detroit-based design leader with over 11 years of experience, passionate about how design can shape a more exciting, meaningful world.
My philosophy
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Design is an act of optimism. It engages the mind, improves communication and lifts the human spirit.
My design philosophy centers around shaping function, beauty and purpose into elegant designs and experiences you can feel. I approach each project with curiosity and care, collaborating with teams to turn ambitious problems into meaningful, human-centered solutions.
For me, design is about more than just creating something that looks good–it’s rooted in the act of reduction, restraint and letting the essential speak.
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I believe in crafting experiences that elevate the function and beauty of everyday life. I make this possible through my authentic approach, care for my team, honor for the work, staying curious and leading by example.
Whether it’s a conversation, an interface, product, or an entire system, I strive to build environments that inspire growth, feel alive, and amplifying the meaning within every interaction.
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Play is at the heart of creativity. The most engaging designs aren’t just practical—they spark imagination, bringing joy and wonder into everyday interactions. I believe that when you blend utility with playfulness, you create something that not only serves but excites. That’s where the magic happens. That’s where I play.
My Work
Product Design
Branding
Photography
Art
Learn more about me, reach out and let’s work on something cool together.